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Simple Systems that Scale - Automating Startup Growth
I believe that with the right systems in place, you can eliminate chaos, reduce costs, and focus on driving revenue and profitability in your startup.

Scaling your startup shouldn't mean drowning in silos across dozens of tools, or watching costs spiral out of control with more SaaS shelfware. I'm offering an exclusive opportunity to save your business time and money within 90 days, all while reducing the amount of manual work you need to do every day.
I believe that with the right systems in place, you can eliminate chaos, reduce costs, and focus on driving revenue and profitability in your startup.
Here’s what I’m offering with the Simple Systems program:
The outcome: To get you a fully optimized and automated startup operating system tailored to your business within 90 days, without the operational chaos and inefficiencies that slow down your growth.
I’m offering this program to founders and startup leaders who are ready to invest in scaling their business operations and build systems that automate their growth.
How do we do it?
Through a combination of personalized strategy, proven systems, and white glove support. Here’s how it breaks down:
Phase 1: Immediate Insights and Action Plan (7 Days)
We kick things off with an in-depth consultation and a comprehensive workflow audit, where we’ll clarify your operational goals and outline the most important actions to take in the first 7 days to generate fast results.
During this phase, we’ll work together to fill out a detailed discovery document, diving deep into your current operations and identifying key areas for improvement.
Phase 2: Implementation and System Building (7-30 Days)
In this phase, we build and implement your customized Notion systems, including dashboards and processes tailored to your business needs. We roll out AI Agents and native automations with select pilot users, adding guardrails, audit logs, and rollback plans to ensure safe, effective adoption.
This involves creating the tools that will streamline your operations, integrating them into your daily workflows, and ensuring they align with your team’s needs.
Phase 3: Optimization and Documentation (30-90+ Days)
We work closely with your team to test the systems, make necessary adjustments, and ensure they’re ready to manage the new processes independently. We optimize workflows based on real-world use and feedback, and then create comprehensive documentation for all the systems we’ve built.
This ensures sustainability, empowers your team to maintain and scale the systems moving forward, and provides clear guidelines for future reference.
12‑Week Condensed Timeline
Week 1: Kickoff, discovery doc, tool inventory, 3 user interviews, metrics baseline
Week 2: System map, 90‑day backlog, decision doc, core DBs scaffold
Week 3: Navigation, permissions, primary workflow MVP v1, ship review
Week 4: Doer dashboards, intake → triage → done, basic reporting, MVP adoption check
Week 5: AI Agent 1 design + pilot rollout; guardrails, audit logs, smoke tests, rollback plan
Week 6: AI Agent 2 build; expand audit logs; runbook v1; pilot feedback loop
Week 7: AI Agent 3 build; error handling and escalation paths; runbook v2
Week 8: Agent hardening; success rate review; hours‑saved update; wider opt‑in enablement
Week 9: Feedback‑driven refinements, training session 1, change log
Week 10: Scale patterns, training session 2, adoption dashboard v1
Week 11: Final optimizations, SOPs draft, NPS + adoption checks
Week 12: Admin Guide, final handoff, outcomes report, next‑quarter roadmap
What You Get:
Customized Notion Workspace Design and Implementation – Tailored systems, dashboards, and processes built specifically for your business.
Process Automation Implementation – Automation of repetitive tasks and use of templates to increase efficiency and reduce costs.
AI Agent Rollout – Plan, deploy, and monitor Notion Agents and native automations with guardrails, audit logs, and opt‑in pilots before wider release.
Team Training and Support – Empower your team to effectively use the new systems, ensuring smooth adoption and maximum productivity.
Comprehensive Documentation – Detailed guides and Standard Operating Procedures (SOPs) for all systems built, facilitating easy maintenance and scalability.
Our Guarantee
If you’re not satisfied with our work after the first 30 days, you can cancel the service, keep all of the work we’ve done to that point, and there will be no charge.
No risk to you—just results.
Who This Is For (And Not For)
This is a great fit for you if:
You are a CEO, COO, or leader of an early stag startup looking to scale your business systems and automate efficiently.
You have established business operations with an existing team, possibly already using Notion or seeking to transition to it.
You’re ready to streamline and automate your business processes, reducing costs while focusing on growth.
You possess a proactive mindset, open to innovation, and are committed to investing time and resources into optimizing your systems.
This is not for you if:
You lack an established business structure or consistent revenue stream; for example, startups still in the idea phase.
You’re not willing to engage collaboratively in the implementation process or invest time into adopting new workflows.
You expect immediate, effortless results without participation, or you’re looking for a one-size-fits-all solution without customization.
Next Steps
If this sounds like the right fit for you:
Get in touch via our contact page.
We’ll schedule a call to discuss your goals and get you enrolled.
We’ll work together to fill out the discovery document, diving deeper into your current operations and identifying key areas for improvement.
You’ll be onboarded and ready to start within one week.
Bonus
As soon as you sign up, you’ll receive our Workflow Audit and Systems Roadmap at no additional cost. These valuable tools provide immediate insights into your operations and a clear plan for optimization, setting you up for success from day one.
Looking forward to working with you!
Mike
Founder, Fortuna
